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Online Advertising Delivers BIG Benefits for Small Businesses

Online advertising is saving entrepreneurs and small business owners significant time and money, creating more efficiencies and effective uses for the limited capital they have on hand, and playing a positive role in driving new sales growth and revenues. These are the findings of a new survey conducted by TechnoMetrica for SBE Council along with our accompanying analysis and estimates in “The Digital Boost to Startups and Small Business: Online Advertising Delivers BIG Benefits.”

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Consumer Confidence Edges Higher Amid Easing Trade Tensions

Americans’ views of the economy brightened somewhat in November, as a de-escalation in the U.S.-China trade dispute and continued job growth temper concerns over a potential recession, according to the latest reading of the IBD/TIPP Economic Optimism Index.

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U.S. Economic Outlook Less Gloomy As Dow Jones Rises: IBD/TIPP

Economic pessimism lifted somewhat over the past month, but Americans' views of the near-term outlook for the U.S. economy remained modestly negative, the November IBD/TIPP Poll finds. The soft reading came despite a phase-one China trade deal announced by President Trump and a record high for the S&P 500. The Dow Jones and Nasdaq composite hit new records just after polling wrapped up.

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Q3 Prints Better Than Expected

New York (October 30) - Gross Domestic Product growth for the third quarter of 2019, or “2019Q3 GDP,” printed at 1.9%, above the consensus estimate of 1.6% That’s just 10 bps below the final 2.0% reading of the last quarter, but down 100 bps below the comparable period last year.

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Auto Demand Remains Strong, Despite Short-Term Slowdown

Americans’ demand for new vehicles decelerated in October, as growing uncertainty over the U.S.-China trade dispute, coupled with escalating new-car prices, compels more consumers to hold off on auto purchases. After reaching its highest level in more than a year last month, TechnoMetrica’s Auto Demand Index plunged 13 points, or 10.1 percent, in October, to a reading of 116, the largest decline since May. Despite the sudden drop, the Index remains relatively strong, as October marks the fifth consecutive month in which the gauge has surpassed the 100-point benchmark, an indicator of high purchase intent levels. Thus, TechnoMetrica anticipates that, while vehicle purchase intent may have reached its peak for the year, auto sales should maintain a healthy pace in the near term, supported by a resilient labor market, lower interest rates, and rising incentives on outgoing model-year vehicles.

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Is Boeing Stock A Buy Right Now? This Is What You Need To Know

Boeing (BA) stockholders have had much to worry about lately, from President Donald Trump's China trade war to 737 Max crashes. But the Dow Jones giant has regained support at key technical levels. Is Boeing stock a good buy now? Investors should look at the aerospace giant's fundamentals and the stock chart.

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U.S. Economic Outlook Stays Near 3-Year Low: IBD/TIPP

Americans' views of the near-term U.S. economic outlook remain solidly pessimistic, edging up only slightly from a three-year low, the October IBD/TIPP Poll found. The weak reading came despite an easing of China trade war tensions that fueled last month's stock market gains. But the rally lost steam as weaker economic data last week seemed to confirm that growth has turned sluggish, though the Dow Jones slashed weekly losses in volatile action. The House Democrats' opening of a Trump impeachment inquiry also may have weighed on the outlook.

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Economic Optimism Rebounds Despite Political Turmoil According to October IBD/TIPP Poll

LOS ANGELES -- October 8, 2019 -- The IBD/TIPP Economic Optimism Index, a leading national poll on consumer confidence, rose 3.5% to 52.6 in October, reversing two months of decline. The index now remains above 50.0 for a record 37 consecutive months, 34 of which have occurred during the Trump presidency. This is the longest streak in positive territory for any U.S. president since IBD/TIPP began tracking. Under President George W. Bush, the index had two separate 24-month runs above 50.0.  An index reading below 50.0 for the IBD/TIPP indexes indicates pessimism.

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Tame the “Tech Beast,” Online Advertising Saves Money, Dos & Don’ts of Corporate Gift Giving and Other Things Entrepreneurs Need to Know

The following excerpt from a SmallBizDaily article features the findings of a recent survey of small businesses conducted by the SBE Council and TechnoMetrica:

Online advertising has become a critical tool for entrepreneurs and startups to grow and launch their businesses, and they are saving significant time and resources through their digital efforts, according to a newly released report from the Small Business & Entrepreneurship Council (SBE Council) based on the findings of a recent TechnoMetrica survey of small businesses.

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Why Dow Jones Isn't Sweating Trump Impeachment — Yet

The sudden race to impeach President Donald Trump has yet to have much of an impact on the Dow Jones or broader stock market. But it's premature to conclude that won't change as the public learns details of Trump's effort to get Ukraine to investigate potential 2020 election rival Joe Biden. If the president's approval rating takes a beating from Trump impeachment developments while odds soar that Elizabeth Warren wins the Democratic nomination, political risk will grow and stocks could suffer.

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NAR Sees No Sign of Homebuying Optimism Fading

The good news from a new National Association of Realtors® (NAR) survey is that a large majority of respondents think it is a good time to buy a home. The bad news is that the largest percentage of those who gave that response are likely to already own one.  NAR's third quarter Housing Opportunities and Market Experience (HOME) survey found 63 percent of respondents believing it is now a good time to buy, with 34 percent saying they believe that strongly. This is down slightly from the 65 percent who expressed that sentiment in the second quarter and the 38 percent who felt strongly about their response.

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Is Boeing Stock A Buy Right Now? This Is What You Need To Know

Boeing (BA) stockholders have had much to worry about lately, from President Donald Trump's China trade war to 737 Max crashes. The Dow Jones giant has lost support at key technical levels. Is Boeing stock a good buy now? Investors should look at the aerospace giant's fundamentals and the stock chart.

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NEW REPORT: Online Advertising Provides Big Savings and Drives Significant Revenue Growth for Small Businesses – Nearly $163 Billion Annually Saved and Reinvested in Growth Opportunities

Vienna, VA – In a new report released by the Small Business & Entrepreneurship Council (SBE Council), based on the findings of a mid-August 2019 TechnoMetrica survey of small businesses, the authors found that online advertising has become a critical strategy for entrepreneurs and startups to grow and launch their businesses, and they are saving significant time and resources through their digital efforts.

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